We recently looked into the dark art (or so it seems to some of us) of Social Media and we discovered that many people are not really dealing with the social media issue in a very effective way.
Of course, most of us know how to tweet or post a message on Linkedin, but do we know which of our efforts are actually effective and are we turning our efforts into customers?
The rules from Google have changed again recently with regard to the ‘importance’ of ‘tweeting, ‘posting’ or sharing your content with others, and how important this is.
THE most important thing we can do is to respond to these new rules and in turn, the efforts we make within the social media environment will be more productive in attracting new customers.
We looked into Property Aspects Magazine which sits right in the social heart of the property and construction sector.
We talked to David Lomas at M3 Media Publishing who has created a ready-made solution for social media – specifically for the property and construction sector, which enables any business to find and attract new customer introductions – the lifeblood of any business!
M3 Media publish Property Aspects Magazine, which is an independent, online magazine, containing professionally-written and informative articles from the property and construction sector across the North West.
Their carefully-targeted audience is drawn to this attractive online publication using well-proven internet marketing and social media techniques and are able to be converted into qualified prospects.
The magazine is designed to be informative and NOT to be ‘selling’ to the readers. In fact, many of the articles deal with the issues they face and provide links to where they can get help and advice.
David commented, “Many people do not yet understand how important social media is today. It provides a fantastic opportunity to find potential business from the comfort of your desk”
He added: “Property Aspects Magazine aim is to illustrate the high level of expertise and depth of knowledge and experience that there is in the Property, Finance and Construction sector in the region. It’s the correct way to attract new business”
He added “All businesses need to get their message out and find new customers to be ahead of the competition“.
One client of M3 Media commented: “It’s the perfect way of attracting and educating your potential prospects in the present environment – It helps me generate five or six appointments each week” says Peter Knight of Knight Site Solutions
Sounds like a clever idea, worth looking into.
David Lomas can be contacted at firstname.lastname@example.org or on 08450 519374