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Should Thinking Differently Be Part of Your Business Strategy?
One of a business’ most valuable assets are the people they employ, and the most effective tool any of these employees has is their...
Is a USP Essential for Business Success?
The unique selling proposition, or USP, is a concept every startup should be familiar with. But those three initials can spell...
Business Growth: Is it Down to Intuition or Process?
At the start of things, many businesses seem to run purely on intuition. They may have been borne out of a surge of personal energy or the...
Will Setting Goals Improve Business Growth?
What will the next five years mean to you, and what are your immediate objectives? Goals are vital and powerful in business, and setting...
Business Startups: Can Strategy Restore Work Life Balance?
People start their own businesses for a variety of reasons, but what many of them find once they have taken this route, is that their work...
Competitor Analysis: Do You Really Know Your Competition?
Business is not just about your customers, or you. It is also about the people who you are competing against. Competitor analysis should be...
Strategic Planning: Are You Destined to Fail?
Strategy is the key to business success. Disciplined strategic planning is essential to capturing this strategy and working out how to...
What Strategic Insights Can Competitor Profiling Give You?
Business is not a one-horse race. Everyone has competition, and the threat from it can be a powerful motivating force. But if a...
How Can Medium-Sized Companies Grow?
There is a wealth of material about middle child syndrome, where the child born second of three siblings feels left out. The archetypal...
Is ‘Sellability’ Your Hidden Business Goal?
We all have a business goal that may seem seem blindingly obvious, which could be based around profit, turnover or increased sales. These...