Posts by: David Lomas
Who Decides What AI Can Do in the SOC?
By Findlay Whitelaw, Field CISO, Exabeam AI is beginning to do more in security operations than analyse alerts and suggest what an analyst...
What’s driving the change in UK tipping culture?
By Jānis Līcis, Head of Marketing at Paynt UK tipping culture is changing. What was once seen as a discretionary gesture of appreciation...
How Do You Align Your Content Strategy For The Best Predictable Results?
Aligning your content strategy with user intent is crucial for success. Many businesses mistakenly assume that publishing a high volume of...
Could You Unlock Your Business Potential With A Thought Club Mastermind Session?
We held our latest Thought Club event recently, and what an event it was – 20 people joining in and supporting a fellow business with...
How Can Best Use of Resources Pay Productivity Dividends?
In the modern era, employee welfare has become a much more integral part of business management. At the same time, hiring staff is as...
When Can a Product Recall Turn Into a Crisis?
In today’s complex market landscape, a product recall can swiftly turn from a logistical challenge into a full-scale business crisis....
How Much Do Quality Leads Improve Sales Efficiency?
Quality leads are the backbone of any successful sales strategy, significantly enhancing sales efficiency. Debra Blackman from...
When Can Outsourced Lead Generation Boost Sales Conversions?
Outsourcing lead generation can be a game-changer for sales conversion rates, especially when executed strategically. Debra Blackman from...
Losing Sales Due to Poor Website Optimisation? What is the Cost of Your Inaction?
Poor website optimisation is a silent killer of sales and revenue for many businesses. The consequences of neglecting this crucial aspect...
Membership Organisations: Could Digital Natives Be Passing You By?
In the age of rapid technological advancement, attracting and retaining your members is more challenging than ever, especially with the...















