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work life balance

Business Startups: Can Strategy Restore Work Life Balance?

People start their own businesses for a variety of reasons, but what many of them find once they have taken this route, is that their work...

competitor analysis

Competitor Analysis: Do You Really Know Your Competition?

Business is not just about your customers, or you. It is also about the people who you are competing against. Competitor analysis should be...

competitor profiling

What Strategic Insights Can Competitor Profiling Give You?

Business is not a one-horse race. Everyone has competition, and the threat from it can be a powerful motivating force. But if a...