Category: Marketing

business exhibition promotional merchandise

Business Exhibition Success: How Crucial is Promotional Merchandise?

The business exhibition or trade fair is a valuable means of personal marketing, allowing businesses to broaden their base and put a human...

business networking

Business Networking: What are its Mentoring Qualities?

What is business networking for, exactly? The danger is that it veers too far in one of two directions.  Either it is too...

Marketing Challenge workshop host, David Lomas

Content Marketing Expert Issues a Marketing Challenge

David Lomas, content marketing expert and CEO of M3 Media Publishing, recently hosted a Marketing Challenge Workshop, at The St...

business awards winner

Business Awards: Why Are They Not Just About Ego?

Business awards are not simply about being awarded a glittering prize and feeling warm inside as a result. They need to be seen,...

marketing communication

How Can Marketing Miscommunication Ruin Your Sales?

Just because you can measure something, does not make it useful. Lots of businesses view digital marketing and the internet as an undefined...

social media

How Can Social Media Turn Your Customers into Brand Assets?

Brand awareness is crucial because it shows that a brand exists in a customer’s mind.  It is a measure of how well a brand is known in...

David Lomas - Content Marketing Expert

Content Marketing Expert to Speak at Leading Business Expo

Content Marketing expert, David Lomas, of , will be a guest speaker at the forthcoming, prestigious, E3 Business Expo. David will...

marketing business exhibition

What is the Marketing Power of Business Exhibitions?

There are companies who choose not to exhibit at business exhibitions, as part of their marketing mix.  Are they missing a trick?...

social media

Social Media: Is Your Professionalism Good for Business?

Are professional services, including lawyers, accountants, independent financial advisors and management consultants waking up to the idea...