Category: Marketing
Brunel Promotions Saves Corporate Gift Blunder for VE Day 2020
Brunel Promotions, the Bristol-based maker of calendars and diaries, Christmas cards and notebooks, is warning companies to make sure that...
Differentiation: Can You Really Sell Your Kind of Different?
Every day the world becomes a smaller place. Those of us who are not physically connecting to other parts of the world through our travel...
Can PMI Shift its Business Reputation With Mission Winnow?
PMI (Philip Morris International) is known as a leading tobacco company, and tobacco causes a number of serious diseases and increases the...
Is a USP Essential for Business Success?
The unique selling proposition, or USP, is a concept every startup should be familiar with. But those three initials can spell...
The St James’s Club Answers Manchester’s Marketing Challenges
The St James’s Club Manchester, was the venue for M3 Media Publishing’s latest Marketing Challenge workshop. In the club’s welcoming...
Content: How Does it Improve Your Customer Corridor?
Effective content marketing can make it easier for your prospects to find you, essentially providing a pathway for them to travel along to...
Launch Events: Are you Focused on your Brand?
How do you build up momentum in the marketplace for your new product or service? You could organise a launch event, but how can you ensure...
Does Visual Merchandising Increase the Urge to Buy?
Visual merchandising must tap into human emotions to be successful. While people do shop to make what they consider necessary purchases,...
Can Written Content Improve Your Business?
Content comes in many forms. From online videos, in live or animated formats, to images and infographics. And audio content in the form...
Original Content: How Can it Generate Business?
People are out there looking. They are browsing online, and they are looking for original content that answers specific questions. They...
